Elena Verna is the growth solopreneur making product-led growth (PLG) dreams a reality for B2B SaaS companies. Think of her as a one-person Avengers team, the Avenger, handling everything from interim exec positions, advising, investing, course creation, and the most demanding position of them all – being a mom.

Elena has operated or advised companies such as Miro, Amplitude, SurveyMonkey, Dropbox, MongoDB, Netlify, Clockwise, Veed, Similarweb, HP, Bonusly, Browserstack, and many more. She is also a Program Creator at Reforge, creating courses for Experimentation, Monetization, Growth Leadership, and  PLG. Elena writes a lot about her learnings, so give her LinkedIn or Blog a follow. Elena lives in Tennessee with her family.

Camille Ricketts has spent her career as a storyteller in one form or another. She started her career as a journalist for The Wall Street Journal, a job that gave her both the instincts of a detective and an undying respect for deadlines. From there, she went on to found and build First Round Review, interviewing hundreds of startup operators to share their knowledge with the broader ecosystem. She also ran marketing and communications for the firm, where she advised dozens of early-stage companies across sectors on everything from positioning to PR to demand gen.

Most recently, she went on the ride of her life with Notion. After joining as employee 11 and the first marketing hire, she built out the early team and helped launch one of the biggest global communities around any software product (now over 1 million strong in 50+ countries).

In this role, she got to lay the foundation for how Notion tells its story in unique ways, and is always happy to share lessons learned, like she will at the BTB Conf!

Does a bio get extra points for being written by Lenny Rachitsky as a blurb for the episode one of your Beloved speakers guest appeared on? At Beloved Tech Brands, we think so!

Emily Kramer led and built the marketing teams at Asana, Carta, Ticketfly, and Astro (acquired by Slack). These days, she’s the co-founder of MKT1, where she helps founders and marketers build and scale their marketing functions. Emily is also a well-respected angel investor and writes a beloved marketing newsletter (MKT1). Emily splits her time between Oakland and New Hampshire.

With more than 15 years of marketing experience, Scott Holden joined Brex in 2023 from ThoughtSpot, the AI-powered analytics software company, where he served as Chief Marketing Officer for nearly nine years. In that time, Scott scaled the marketing organization from $0 to over $150M in software revenue. He built a dynamic marketing team to drive demand across all business segments and attract enterprise customers from the Fortune 500 and many of the world’s most innovative brands. Prior to joining ThoughtSpot, Holden spent seven years at Salesforce leading multiple marketing teams across the Salesforce Platform, Sales Cloud, Chatter, Industry Marketing, Customer Marketing, and Community.

Christine Wan is Director of Analyst Relations at Splunk, joining in 2021. Previously, she was Sr. Director of Analyst Relations at Oracle and held Product Marketing, Product Management, Sales Engineering and Consulting roles at BEA Systems, Plumtree Software, and various high tech startups in the Bay Area and Boston. With over 20 years of experience in enterprise software, Christine is passionate about leading organizations with their go-to-market strategies and helping them achieve their business and mission goals through the power of industry analysts.

Christine has built relationships with Gartner, Forrester, IDC, 451 Research, Omdia, Enterprise Strategy Group plus countless other industry analyst firms in the Security, Customer Experience, and CRM markets.

Tanya Khakbaz is a strategic leader with a track record of getting things done. She’s led the Product Marketing org at Stripe for nearly 6 years, a broad-spectrum team responsible for everything from Product, Solutions, and Competitive Marketing, Analyst Relations, Content, Brand Marketing, and Corporate Events. 

Prior to joining Stripe, Tanya also directed product marketing and new markets insights at Square for nearly 4 years. Tanya has also worked within the technology industry from the consultative side,  spending 3 years at McKinsey and Co and 2 more at Frog

Sarah Scharf leads product and brand marketing for Vanta - the company on a mission to secure the internet and protect consumer data.

Previously, Sarah worked across a number of product marketing teams at Google, where she led projects including rebranding the Android platform, producing large-scale consumer keynotes for Google I/O , and launching new privacy, security, and account settings used by billions.

Sarah loves working on really hard problems with really smart people and is passionate about building and developing happy, high-performing teams. Outside of the office she’s a competitive equestrian, a “decent but enthusiastic” home chef, and a champion of Dry Creek Valley Cabernet.

Ulysses King has over 20 years of agency and client-side experience, working with startups and established brands to develop and execute strategic communications programs. Ulysses worked at The OutCast Agency for nearly 15 years where he worked on brands that include Amazon, Facebook, Instagram, National Football League, Nike, Salesforce, and Walker & Company Brands. 

After Outcast, Ulysses enjoyed a stint in-house when he joined the AI pin company Humane while it was in stealth mode for two years. In 2022 he returned to the agency world by joining Archetype as an EVP. Ulysses is passionate about storytelling, community building, and exploring creative ways to communicate with audiences.

Morgane Palomares is a creative thinker, data lover, and marketing leader that’s growth obsessed. As an executive at Vercel she is responsible for building and scaling its Marketing, Comms and Growth teams—owning brand, user growth, and global enterprise pipeline targets. 

Prior to joining Vercel, Morgane spent nearly five years at Github where she led GitHub’s global Revenue Marketing team, including Demand Generation, Digital Marketing, Regional Marketing, Content and Marketing Operations. Morgane lives in Los Angeles.

The promise of reaching the right person with the right message at the right time has never fully come to fruition. Signals (i.e., the digital breadcrumbs that indicate buying intent) offer the ability for us to make that promise a reality. This talk will show you how, and the results that come from it.

Caitlin Epstein is the VP, Corporate Communications at Twilio where she is responsible for public relations, analyst relations, internal communications and social media. Caitlin has more than 13 years experience in communications and marketing with a focus on enterprise technology companies. She spent the last 8+ years at Twilio where she has had the privilege of telling the Twilio story from the time it was a private company with less than $100M ARR to today where it is publicly traded generating more than $4B of annual revenue. Caitlin is passionate about storytelling, telling the human stories behind the technology and eliminating jargon from business comms. Prior to Twilio, she spent nearly 5 years at Eastwick Communications, now Hotwire PR, where he managed PR programs for enterprise tech companies including Emergence Capital, ThoughtSpot and Seagate.

Eric Tsytsylin is fascinated by brands as artifacts and creators of culture and windows into the human mind - and the keys to energized employees, inspired communities, and extraordinary financial growth. He joined Lippincott to partner with companies of all shapes, sizes, and stages to define and codify their brands. Before Lippincott he was responsible for the brand at The Farmer’s Dog, a leading Direct-to-Consumer dog food brand (yes, the one you saw in the Super Bowl ad.) Eric lives in New York City.

Elain Szu is an expert marketing leader with a special talent for picking promising early teams. Before running global marketing at Sentry for the past 4 years, Elain was the 9th employee at MoPub (acquired by Twitter pre-IPO for $725MM) as well as the 40th employee at Trulia. She sharpened her picking skills over a year spent as an Executive in Residence at Accel and is still an enthusiastic angel investor.

Linda Lian is the Co-Founder and CEO of Common Room. She has also worked as Sr. Product Manager of Tech at Amazon, Associate at Madrona Venture Group, and Senior Financial Analyst at Lookout.

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Carilu led Atlassian's marketing team through rapid expansion from unknown startup to successful public company. Along the way she helped expand to new markets, rapidly built out a team, and lead Atlassian through an incredibly successful IPO. Prior to that, she ran global awareness advertising for Oracle, spending $40-60M/year, and writing ads with Larry Ellison for the front page of the WSJ. Carilu was the CMO of a social impact company and started one of the tech industry's most impactful philanthropy movements, Pledge 1%.

James Salwasser brings over two decades of experience in sales and sales leadership across ad tech, digital media, and traditional media sectors. He currently serves as the Brand Partnerships lead in San Francisco for OUTFRONT and has been with the company since 2018. His dedication lies in fostering relationships and helping brands achieve their business objectives through collaborative efforts with OUTFRONT’s national and local sales and marketing teams. Residing in the Bay Area with his family, James balances his professional pursuits with a passion for sports and outdoor adventures with his loved ones during his leisure time.

Maya Spivak is a marketing leader based in San Francisco. She is the founder of Marketing.fan and the creator of the Beloved Tech Brands Conference. Her specialty is building beloved developer brands, which she’s previously helped do from the exec teams at Gretel and Mux.

Beyond executive marketing leadership, however, her “marketing major” is brand marketing, which she honed over nearly 6 years at Segment, joining when the company was only 60 people and leaving shortly after its 10x growth in size and ARR, when it was acquired by Twilio for $3.2B. Prior to Segment, Maya led marketing at Wealthfront for 2.5 years selling sophisticated investment advisory services to consumers.

Today Maya works independently with tech founders, VCs, and marketing leaders who want to build beloved developer brands or advance their marketing strategy with her brand marketing agency, Marketing.fan. To work together, message Maya on LinkedIn or email her directly. The key to her heart is with her kids, but since you’re not her kids, a near equal enthusiasm can be encouraged with a tasty snack.